Argentina, Brazil, Chile; History of Development, Economic History, History of Consumption, History of Advertising, Global History.
Pablo Pryluka is a PhD candidate in the Department of History. Prior to Princeton, he did his undergraduate studies at the Universidad de Buenos Aires and earned a master’s in History at the Universidad Torcuato Di Tella. He has received grants from the Consejo Nacional de Investigaciones Científicas y Técnicas (Argentina) and the Fulbright Commission. At the same time, he was an exchange student at the Freie Universität in 2019 and took part in different collaborative projects: he was involved in the Princeton-Humboldt Collaborative project “Contesting and Converging Stories of Global Order: Regional and National Narratives” between 2018 and 2019 and the Global History Summer Schools hosted in Berlin (2017) and Tokio (2019).
Pryluka’s main fields of interest are modern Latin American History and Global History, with a focus on social and economic history. His dissertation aims to provide a comparative analysis of patterns of consumption and inequality in Argentina, Brazil, and Chile during the state-led industrialization years (1930s-1970s). The dissertation addresses the social performance of state-led industrialization and its impact on inequality, looking at patterns of consumption of three specific consumer goods: refrigerators, automobiles, and televisions. He is interested not only in who had access to these goods, but also both the meanings involved in their consumption and the expectations of consumers in terms of socioeconomic status.
His work has been published in a number of journals in English and Spanish. In 2015, he published “Growing Consumer Rights in Neoliberal Times”, a paper on the emergence of consumer organizations in Argentina, in the Journal of Historical Research in Marketing. In 2016, he published “Educando a los consumidores: la campaña de Orientación para el Consumidor y las políticas anti-inflacionarias durante la última dictadura en Argentina” in H-Industria, on the anti-inflationary measures and the economic reforms in Argentina between 1976 and 1981. Finally, in 2018 his article “Consumo y Desarrollo en el Tercer Gobierno Peronista” (written together with Ramiro Coviello) appeared in the journal America Latina en la Historia Económica. He has also published three book chapters in different edited volumes.
Currently, besides his dissertation project, he is working on four different projects. Together with Jeremy Adelman and Laetitia Laenel, he is writing a book chapter on the global emergence of the notions of core and periphery during the 1920s and 1930s. With Guido Zack, he is writing a book chapter on the political economy of the last dictatorship in Argentina (1976-1983). He is also finishing an article on the international image of Chile during the first years of the Pinochet regime and coordinating an issue on the Fundación Bariloche for the journal Pasado Abierto, from the Universidad Nacional de Mar del Plata (Argentina).